Rem.png

Architectonic identity: Rem Koolhaas

 

Architectonic identity: Rem Koolhaas

A typographic exploration based on the 2000 Pritzker Prize laureate Rem Koolhaas. His ideas of the "Animated Building" (a building laid out in a spatial narrative) and Paranoid Critical method (borrowed from Salvador Dalí) inspired a series of fliers, cards and a book. Each part crafted from standard printer paper printed on a laserjet.

Starting with the container, the viewer is at first unaware of the contents besides whom it is about. Inside, a book that is divided by numerological chapters. Each divider a removable card that functions as the structure of the book, while also serving as a glossary for the contents. The chapters fold out into standard 8.5"x11" fliers on the reverse. Each form can be read separately, or combined together in the numbered specified order, allowing for multiple narratives.

 

Date

2015

Material

Printer paper #80
Pacesetter paper #80
Pacesetter paper #100
Chip board

 

The ‘Book’ can be read linearly, or separated into smaller books or chapters.

‘Cards’ make up structure of the ‘Book’ and detach to create smaller books and a deck of cards.

Smaller chapter books unfold to reveal a series of posters.

Poster series on reverse of unfolded book.